Production or Manufacturing Every manufacturing business has a production process - the way it goes about fabricating a raw or component material and creating an item with greater usefulness or desirability. Integral to the overall understanding of a production oriented business is an appreciation of how the company will manufacture its products. One straight forward way of conveying such information is to examine this activity in terms of resources, processes, and output.
Overland Park, KS http: The shop employs 21 employees and provides music on the weekends. The coffee shop is open 6 days a week and open for breakfast.
The shop has a full kitchen and in addition to pastries provides traditional breakfast offerings. The store is for sale, which could potentially impact market share. The Revo Cup is a specialized roaster. The owners from Ethiopia roast the Ethiopian coffee in the store themselves, providing a truly unique roasted coffee experience.
Due to its unique roasting methods, and its limited food offerings, the subject should do well against this competitor.
The shop occasionally offers live music on the weekends. The shop has drive throughs on both sides with a small walk up. The business was established in and is privately held.
The store is larger than the subject and occupies 5, square feet. The facility has a great reputation and following. Median age of Technically savvy; active in golf, tennis and swimming. Lifestyle reflects youth, mobility, and growing consumer clout.
Residents go where the jobs are located. Love to travel and exercise; rely heavily on cell phones, PCs and the internet to stay connected.
This market segment is active physically and financially. While employed by a national restaurant chain, Mr.
Jones was constantly directing patrons to offsite coffeehouses for those seeking that final dessert and cup of coffee prior to finishing their evening. This is the reason he ultimately began seeking the location for his coffee house. So, despite the large amount of marketing and advertising directed at the younger age groups, savvy coffee shop owners will not forget to cater some of their offerings to the adult and senior market.
National Coffee Drinking Study. The Russet Cup will offer a unique experience for coffee aficionado by offering a quiet and cozy yet sophisticated cafe and offer a sense of refinement and peace in an otherwise hectic and fast paced world.
While other coffee shops cater to convenience with drive throughs or loud music venues late into the night, the Russet Cup will stand apart from its competitors with its quiet yet soothing ambience, capturing a truly unique and much needed market niche.
Many customers of the big national chains, while satisfied with their daily coffee would be intrigued to find a local coffee that is different.A Business Plan is crucial for starting and running your business successfully. Sound business plans can help you get a loan, keep you on track toward your goals, and provide a reference for benchmarking, reviewing results and making adjustments in your business.
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